You only get one chance to make a first impression, and this is as true of websites as it is of people. Since first impressions are hard to overcome, making a good one is important if website visitors are to be kept from fleeing a poorly-designed site immediately. The following advice will help you to get people to want to stay on your site.
Pay attention to color combinations in your design. You should be striving to achieve easily readable and visible text set against your chosen background shade. Dark text colors on lighter backgrounds tend to be easier on the eyes than light colors on dark backgrounds. If you can’t decide if the colors are right, ask someone you know for feedback.
Keep page sizes down. Many users have slow connections and when a page takes too long, they will quickly loss interest. You don’t need visitors having pages get stuck every time they load because they may just leave your site and not return.
Design your page so that previously entered information is saved and automatically used to fill in informational boxes. For example, if someone registers for your site, and some of the same information is needed to fill out another form, make sure data that they have already entered is preserved, so users do not need to re-enter this information. With this “sticky” information, you create a simpler, easier experience for your users, which will prompt them to stay on-site longer.
When putting links on your pages, the links need content. This makes it perfectly clear to visitors where they are going to go if the click on the links. If you have links that don’t specify where it takes you, then someone could mistakenly click it by using a keyboard shortcut.
Don’t put pop-ups on your website. Ads are crucial for making money, but pop-ups are needlessly annoying. People will avoid your site. Keep ads simple; you won’t need pop-up profits if you do.
A visitor counter on the page is unattractive. It adds nothing to your website and is an outdated feature. Avoid adding a counter and use other ways to watch your traffic levels.
It takes a great deal of practice to learn how to apply great web page design techniques. This will help ensure you can build an amazing website. You don’t want to spend a lot of time learning and not retain any of the information.
As you design a site, look to your target audience. Ask them what is important in the sites they like. You can use this to help with your site’s design and to put features on it. Getting advice from your audience is important to your site design.
Entertain with graphics. Wrapping text around the pictures helps improve the look and feel of your site. It makes the pages look more professionals, which gives visitors a good vibe.
Offer a sitewide search option at the top of every page. This is vital to maximizing the usability of your site, and helping your vistors find what they need. Site searches are easy to implement; the result will be worth the effort.
A site’s design is what can help determine whether your audience decides to further explore what you have to offer or instantly clicks somewhere else. The first impression must be a great one. The tips in this article will help to guide you down the path to an amazing, effective website.
Most businesses realize they need to have a website but donât know how to effectively use the website to drive people into their brick and mortar business. Or how to track the ROI of their website. Most business owners donât even know where their website is hosted! And very few are using all the available means to drive customers to their website. They also are not taking advantage of the traffic they are generating to their site. I can help you with all of this.
You can contact me by email at:
Kevin @ E-BusinessConsultants.net
Or call me at 208-412-1848
Wishing You Success,